In an effort to build momentum following the announcement of their third Android mobile phone, HTC have released a video showing off the Hero and, in particular, its shiny new HTC Sense User interface. And in terms of building on the momentum, it seems to have been an emphatic success. Initially we were intrigued by the new UI but if this video is a true representation of Sense in full flow, we’re in for a treat. Check out the video below and once you’ve been bowled over, click here to register your interest.

In other HTC Hero related news, a new Pink version has surfaced which will be an exclusive to Mobiles.co.uk, part of the Carphone Warehouse. Apart from the pink paint job, its business as usual for the Hero with all the goodies of the Brown version. Click here to check out the Pink HTC Hero and register your interest and keep your eyes on the blog and we’ll let you know as soon as the Hero is available to Order.