Samsung have revealed that they will be teaming up with Armani once more, under the Emporio Armani sub-group, with the announcement of the Samsung Night Effect. The Co-designed Night Effect follows on from the popular Samsung Armani and despite going under a name that’s a bit of a mouthful, it’s certainly dressed to impress. The phone features a sleek brushed metal finish and a completely flat keypad and screen; both of which help to give the Night Effect a luxurious feel which is true to its fashion brand roots. It is also impressively slim at just 12mm.

In terms of features, the Emporio Armani can hardly be criticised of style over substance. Samsung have included HSDPA mobile broadband, a 3.2 Megapixel camera with autofocus, video recording and a secondary video calling camera on the front, an MP3 player with support for the usual range of file formats and a microSD slot for somewhere to put them all! Plus you get Bluetooth v2.0 so you can stream them to a compatible wireless stereo headset.

Ok, so you may be thinking the Samsung Emporio Armani is hardly going to set the mobile phone world alight. But if things are starting to sound a bit like a Samsung U800 given a face lift, take a look at the clip below to see why the Samsung Emporio Armani deserves its Night Effect name…

Yeah, now you’re impressed! Expected to launch in November, click here to keep updated on any developments for the Samsung Emporio Armani Night Effect.